An estimated 13% of humans use Instagram, and 80% of Instagrammers follow brands. Therefore, it is worthwhile to learn how to increase engagement on Instagram.
There are various ways that you can use to increase engagement on Instagram. These tactics, however, can be divided into two major categories:
- Organic approach
- Using SMM panel
Nevertheless, we first take a look at how the Instagram algorithm works and affects follower involvement. Read on to find out a detailed perspective on how to get more engagement on Instagram.
Understanding Instagram Algorithm and How it Affects Engagement
Instagram claims that after the algorithm implementation in 2016, users can see 70% of posts they previously missed. In Instagram, the algorithm determines what posts get viewed. Hence, figuring out how it works helps you discover how to increase engagement on Instagram.
You can think of the algorithm as a set of rules that regulates the reach of your content. So, as soon as a user opens the app, the algorithm scans all available materials and determines:
- How the newsfeed is sorted (which posts appear first)
- What posts appear in the Explore section
- How Stories, IGTV videos, Reels, and Live videos are displayed.
You can use ways of increasing engagement on Instagram to secure your place on this platform, but we cover the best practices on this issue through this article:
- Find the Best Posting Times and Frequencies
- Create Contents That Are Worth Saving
- Use Subtitles & CC for Your Videos
- Make the most out of Instagram Stories
- Use Story Stickers
- Turn on Sharing for Your Instagram Stories
- Use Instagram Highlights
- Test and Examine New Content Types
- Track and Learn from Your Best-Performing Instagram Content
- Be Minimalist: Post Less but Consistently
- Create Shareable Content
- Write Longer Captions
- Get Your Audience to Create Content for You (UGC)
- Activate Instagram Reels
- Use Emojis Effectively
- Utilize Optimized Call to Actions
- Use PR Motion SMM Panel Services to Grow Your Engagement on Instagram.
There are many organic ways to get more engagement on Instagram. Notice that the following metrics are used to measure follower activity:
- Branded hashtags
- Followers and growth
Then, if you are looking for the most effective ways to beat Instagram, keep reading to discover what to do.
Your Optimal Posting Times and Frequencies
The key to increasing engagement on Instagram is to regularly post at the best time. Instagram posting schedule varies slightly from brand to brand. This is because each brand targets a distinct audience with specific habits on social media.
Since the Instagram algorithm gives priority to recent posts, try to post when your followers are online. In other words, the newsfeed will display a newly published post higher than an older one, provided everything else is equal. So, determine your optimal posting times to increase engagement on Instagram.
Create "Savable" Content
One of your best chances to get more engagement on Instagram is to produce content that inspires your audience to save it! Remember that saves on Instagram are more valuable than ever.
Saveable content is any stuff that the audience will find interesting to revisit later. Do not let it pass you by.
Use Instagram Video Subtitles and Closed Captions
If you are still struggling to discover how to increase engagement on Instagram, use Instagram video subtitles and closed captions. They can:
- Improve your accessibility
- Promote your indexing for better SEO
- Develop user experience
- Enhance your assistance with English learning
- Improve your posts average watch time
Weigh More on Your IG Stories
IG Stories can play a significant part in getting more engagement on Instagram. A good example is IG Stories questions, which allow your stories to become interactive.
Using the questions sticker, you will no longer ask questions, but your followers will. It is similar to Ask Me Anything.
Use Story Stickers
You can use Instagram Stories stickers to make your followers interact with your content. Tools such as emoji sliders, questions, countdowns, quiz stickers, and polls are helpful to enhance participation. Use these stickers every week as a way to increase engagement on Instagram.
Turn on Sharing for Your Instagram Stories
Instagram stories let you share pictures and videos that you would like your audience to notice. Although they are only available for 24 hours before they expire, you can use them to get more engagement on Instagram by turning on sharing option.
Remember that for longer preservation, you can add them to your highlights.
Use Instagram Highlights to Maximize Content Value
If Instagram Stories endure for a day, Highlights enable you to design lasting Stories. So, they are a practical tool to be used to increase engagement on Instagram.
Bear in mind that if someone stumbles upon your page, there is not much time to convert them into followers. In such moments, Highlights will come in handy.
Test and Examine New Content Types
To get more engagement on Instagram, you need trial, error, and content experiments. Every type of content has its own influence. On the other hand, experimentation can yield some of the best Instagram content ideas.
Though new formats of content can seem intimidating, you need to continually experiment. Do not overthink it, just do it.
Track and Learn from Your Best-Performing Instagram Content
Which content has helped you increase engagement on Instagram the most? It can help you refine your marketing policy. You can use such tracking to promote your best performance.
Be Minimalist: Post Less but Consistently
Marketing through social media does have decreasing returns. You do not need to post excessive content to increase engagement on Instagram.
It is unrealistic to think that you can post once a week but capture everyone's attention. Conversely, you cannot anticipate getting more engagement on Instagram by posting too much content. Do not jump from one extreme to the other, but rather stay consistent.
Create Shareable Content
If you add the option for your followers to share feed posts to their Instagram Stories or Direct Messages, you may attract more followers. Creating content that your visitors want to share is the secret to making it viral.
Try visualizations, pictures, surprising statistics, memes, or inspirational quotes.
Write Longer Captions
How long people spend on your post is a good indicator of how successful you are at increasing engagement on Instagram. So, take advantage of your 2200 characters to write a more comprehensive caption that engages your followers. You might, for example, want to use catchy language, emojis, capitalization, etc., in the first line to grab readers' attention.
Get Your Audience to Create Content for You (UGC)
Encourage your followers to create content for you. If you increase engagement on Instagram in this way, you will enjoy the following benefits:
- A more engaged audience
- Reduced marketing costs.
Using audience-generated and -approved content will yield magical events.
Activate Instagram Reels
If you use videos, you are also taking advantage of Instagram Reels to some extent. However, using this feature, you can get more engagement on Instagram by displaying short video clips up to 30 seconds.
It could be entertaining to open the curtains and unveil the truth, couldn't it? So, make your Instagram video stand out with different effects and music.
Use Emojis Effectively
Take a look at the following data:
- Emojis appear in more than 50% of Instagram captions and comments
- Using emojis can enhance interactions by 50% in a matter of seconds
Thus, without a doubt, emojis are indispensable for increasing engagement on Instagram. However, you have to develop a strategy to use emojis in a way that conveys the essence of your brand without looking sloppy.
Use Optimized Call to Actions
You can incorporate CTAs into your profile, pictures, and captions. However, The most direct way to increase engagement on Instagram by CTAs is via the official CTA buttons.
There are also other ways to increase engagement on Instagram that do not involve organic methods. The use of the SMM panel services, for example, has a significant impact on growing engagement quickly and effectively.
In the following sections, we introduce the PR Motion SMM services to grow your Instagram engagement.
Using SMM Panel Services to Grow Your Engagement on Instagram
To get more engagement on Instagram, SMM Panels (Social Media Marketing Panels) provide you with the most valuable tools. Why? We can mention 4 reasons:
- Social proof
PR Motion helps you enjoy social proof, an essential component of any successful business. It has been proven that the more social proof you provide, the more purchases you will get.
- It's cheap
The PR Motion SMM services are cost-efficient, easy and quick to use, and remarkably affordable. So, every business can use the panel to increase engagement on Instagram.
- Variety of services
The PR Motion panel offers services for all social media platforms (Instagram, Facebook, Tik-Tok, Telegram, Twitter, and more). You also receive a wide range of services from likes to views, comments, etc.
- Easy to use
PR Motion has a user-friendly interface so that you can use it with ease.
What Services We Offer to Increase Instagram Engagement
Stop leaking money to limited services offered by some companies. The PR Motion SMM panel for comprehensive social media marketing meets your online brand visibility needs.
At PR Motion, we provide you with every service you need to induce digital influence. Our services that help you increase engagement on Instagram include:
- Stories Views
We would like to briefly describe some of our top-notch services:
If people comment on your posts, it means you have increased engagement on Instagram. Writing a comment takes time and presents greater attention than likes.
That's a sign that your followers are paying attention to your posts. A quick way to boost your posts and account is to get more likes.
When more people share your content, you've gotten more engagement on Instagram. PR Motion enhances the number of shares your posts get.
If your followers save your content, it means you have created an engaging post that they will need in the future.
In this article, we explained different ways and tactics you can use to increase engagement on Instagram. We divided all the methods into two major categories: The organic approach and the SMM panel.
Remember that SMM services effects are the same as those of the organic way. Therefore, you can use the PR Motion SMM panel to receive complete assistance to get more engagement on Instagram.
We also invite you to visit our Instagram services page to become familiar with the variety of services that PR Motion offers.